Proposal prepared for

FitBeFun

Prepared by: Flowhaus Media ·

Social Media Growth & Client Acquisition

Executive Overview

FitBeFun already has strong fundamentals.

What You Have

  • Proven client transformations
  • Coaching credibility
  • Real gym presence
  • Authentic training environment

What We Build Next

  • Consistent, expanding reach
  • Stronger authority positioning
  • Qualified client inquiries
  • In-person and online growth

Our approach combines a video-first content strategy, strategic brand positioning, and conversion-focused website infrastructure — creating a complete growth ecosystem, not just content posting.

Content Strategy

Video-First Growth Model

Fitness performs best through movement, personality, and visible results. We implement an 80–90% short-form video strategy focused on reach and retention.

Reels Strategy — Primary Driver

20 monthly high-retention Reels, each built for maximum reach and engagement.

Deliverables
  • 20 High-Retention Reels / month
  • Hook scripting for each video
  • Professional editing & pacing
  • Subtitles for engagement
  • Strategic captions with conversion CTAs
  • Hashtag & keyword optimization
Content Pillars
  • Form corrections
  • Client transformations
  • Strength training education
  • Fat-loss tips & myth busting
  • Behind-the-scenes & personality

Objective: Increase reach, improve engagement, and generate inbound coaching inquiries.

Authority Posts — Strategic Support

Supporting video content with 2–3 authority-focused posts per month: educational breakdowns, testimonials, and transformation highlights. These strengthen trust and improve conversion.

Story Strategy

  • 4–5 guided story days per week
  • Client session highlights
  • Social proof rotation
  • Engagement prompts (polls, Q&A)
  • Direct call-to-action toward consultation

Stories convert visibility into conversations.

Choose Your Package

Three clear tiers — pick the level that fits where you are right now.

Starter

Editing-Only

You film. We make it shine.

$1,500 /month
What's Included
  • 20 professionally edited Reels
  • Hook refinement & pacing
  • Subtitles for engagement
  • Caption writing & CTAs
  • Hashtag & keyword optimization
  • Posting schedule guidance

Best for: Coaches who prefer to film themselves and want expert post-production.

Maximum Growth

Growth Bundle

Full service + paid ads, fully managed.

$3,200 /month
Everything in Elite, plus:
  • Instagram & Facebook lead campaigns
  • Retargeting warm audiences
  • Ad creative development
  • Lead form integration
  • DM follow-up structure
  • Monthly ad performance report

Ad spend is separate. Recommended: $1,000–$1,500/mo.

Best for: Coaches who want to scale fast with both organic authority and paid lead generation.

Website & Client Conversion System

Optional Infrastructure

Social media builds attention. A website converts that attention into booked consultations. We build a high-converting fitness funnel designed specifically for client acquisition.

Website Build Includes

  • Conversion-focused landing page
  • Clear offer positioning
  • Transformation showcase section
  • Testimonials & social proof
  • Lead capture forms
  • Integrated booking calendar
  • Automated confirmation setup
  • Mobile optimization
  • Basic SEO structure
One-time Setup
$2,500
Optional Maintenance
$200/mo

This creates long-term scalability and supports paid ad campaigns.

Implementation Timeline

Week 1
  • Onboarding & strategy session
  • Content planning
  • Profile optimization
Week 2
  • Batch filming session
  • Editing & content preparation
Week 3
  • Content rollout begins
Ongoing
  • Monthly performance review
  • Strategy refinement

Expected 90-Day Outcomes

While results vary based on consistency and market response, typical improvements include:

Significant increase in reach

Improved engagement rate

Higher-quality coaching inquiries

Stronger authority positioning

Clear brand differentiation

Our focus is sustainable growth, not short-term spikes.

Ready to Move Forward?

Have questions about any package or want to get started? Send a message and we'll follow up within 24 hours.